Benny Barnes
We have been working with LA fitness since 2005. One of the projects we have developed for them in that time was the Benny Barnes promotional microsite.
This website was designed and developed to be a fun way in helping lapsed members come back to LA fitness and join Benny on his comeback trial. This e-commerce site uses web services to ensure the members details are correct before displaying their uniquely fantastic renewal offer.
We designed the website and logo to fit the identity of the campaign as well as creating the HTML email campaign. This W3C compliant website integrates with the in-house membership management system.